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Phil Lempert

great dad cook-off

Are Consumer Product Companies Marketing to Dads?

February 7, 2013 by Jason Greene

Phil Lempert, consumer behaviorist and Super Market Guru, talks about marketing to dads, shopping behaviors between the sexes, and the weather’s effect on food pricing, as well as advice for cooking as a family and getting kids to try more foods.

Filed Under: news, NYC Tagged With: advertising, Dad 2.0, Phil Lempert, Super Market Guru

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