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NYC Dad’s Father Figure Clothing Tempts ‘Shark Tank’ Panel Oct. 29

October 17, 2017 by Kevin McKeever

father figure shark tank andrew bentley
NYC Dads Group member Andrew Bentley, far right, presents his Father Figure clothing line to the celebrity panel of the TV show “Shark Tank.” (Contributed photo)

A member of NYC Dads Group who designed a line of clothing specially for new fathers will pitch his company to a national television audience and the business moguls of ABC-TV’s Shark Tank on Oct. 29.

Andrew Bentley of Brooklyn ran a successful $30,000 Kickstarter campaign in 2016 to start Father Figure, a company that produces clothing designed for dads — specifically those caring for infant children. The line includes super soft shirts, reinforced at the points where baby is usually held and featuring loops to hold burp rags (which the company also makes).

“It’s a dream to be able to share my vision to build a company that ‘strengthens the loving bond among fathers and their children’ with the world,” Bentley announced on his Facebook page recently. “Will I strike a deal with one of the celebrity millionaire / billionaire investor sharks? Or maybe I just trip on the floor rug and spill burp rags all over everybody. Tune in to see!”

Bentley, who has written on the importance of paid paternity leave for our blog, decided to start the company after his wife become pregnant, and conversations will male friends revealed how dads felt they lacked respect and validation for their work as parents.

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Filed Under: entertainment, news, NYC Tagged With: clothing, reality TV

About Kevin McKeever

City Dads Group Editor Kevin McKeever runs Write On, Kevin Communications when not being an at-home dad to three: boy, girl and canine. He wrote a two-time nationally award-winning newspaper column, blogs at Always Home and Uncool and tweets as @homeanduncool. His work has been featured in USA Today, Canada’s Globe and Mail, the New York Daily News and landfills worldwide.

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